Set-Up, Planning & Management of Google Search Ads Campaign
Businesses that want to reach a broader audience know that ranking high on Google’s search engine results is vital. However, getting the top spot is tough, particularly when the market is saturated with competitors. That’s where Google Ads comes in.
Google Ads is a paid online advertising platform offered by Google and it operates under a pay-per-click (PPC) model. The PPC world is very highly competitive but the beauty of the whole idea is that with the PPC model you only pay when you get the result you want, which is a click on your ad.
Google Ads is an extremely powerful tool when it comes to acquiring new customers for small businesses. However, if not used smartly, the platform can cost you real advertising money, without bringing in a respectable ROI. The key to success lies in correct ads campaign set-up based on campaign goals and on ads budget.
Benefits of Google Search Ads to business
- Get faster results than search engine optimization (SEO) campaigns
- Reach the right audience
- Increase brand recognition and awareness
- Monitor and measure ad campaign performance
- Control your campaign budget
HERE’S A SUCCESS STORY FROM A GOOGLE SEARCH ADS CAMPAIGN THAT WE DID ONE TIME SETUP FOR A CLIENT IN THE PRINTING AND PACKAGING INDUSTRY.
Proof that smart strategy beats big budget. With a budget of under $400/month, their Search Ad is leading in Impression Share and ranking among the Top 2 at the top of Google’s search results against competitors.
Google Search Ads Services - you may select all or only ones that you need
- Setting up of Google Ads account
- Keywords planning for Google Search Ads Campaign
- Ads copy, Ads schedule, keywords type used and advice on budget/bidding
- Up to 15 mins online training on how to edit, pause, restart and stop a Google Ads Campaign
- 3 months contract
- One Campaign with up to two Ads
- Ads monitoring and optimisation
- Keyword monitoring and research to identify the most relevant and high-converting keywords for your ads
- Campaign basic reporting such as click-through rates, conversion rates
- Creation of Landing Web Page
- Setting up of Google Ads account
- Keywords planning for Google Search Ads Campaign
- Ads copy, Ads schedule, keywords type used and advice on budget/bidding
- Up to 15 mins online training on how to edit, pause, restart and stop a Google Ads Campaign